Enterprise Alignment
We work with enterprises to align their vision, mission and strategy to build values-driven organisations - the foundations for long-term success.
Benefits of Enterprise Alignment include:
- Increased productivity
- Employee enthusiasm and loyalty
- Creativity/ innovation – improved processes and products
- Lower production costs leading to higher profits
- High morale
- Customer, supplier and employee teamwork
- A balanced enterprise leading to long-term sustainable success
- Hard data on values baseline allowing transformation to be monitored over time.
Organisations that exhibit alignment are more likely to be long lasting and highly successful, i.e. sustainable. They are great places to work. This means that you will be better placed to attract and retain the right employees for your team.
In long-lasting successful companies the critical cultural issues are that:
- A company has a core ideology (culture) that gives guidance and inspiration to people inside the company and,
- That the company lives its values (values driven decision-making). ( Collins and Porras – Built to Last 1995 ).
Long-lasting successful companies outperform comparison companies by 6 times and the general market by 15 times. ( Collins and Porras – Built to Last 1995 )
A four year study of 9-10 firms in each of 20 industries carried out by Harvard Business School, found that firms with a strong adaptive culture based on shared values, outperformed firms with rigid or weak cultures by a significant margin. The impact of a strong adaptive culture:
- The revenue grew more than four times faster
- The rate of job creation was seven times higher
- The stock price grew 12 times faster
- The profit performance was 750% higher
(Source: Corporate Culture and Performance, Kotter and Heskett, 1992 ).
The overwhelming challenge for business today is to attract and keep talented people. Those that meet this challenge are likely to also be highly successful, long lasting and great places to work. However, creating a successful organisation is not only about creating a great place to work; it’s also about building and sustaining cultural capital.
Research shows that the key characteristics of long lasting companies that have superior financial performance are:
- A strong, positive, values driven culture
- A lasting commitment to learning and self renewal
- Continual adaptation based on feedback from internal and external environments
- Strategic alliances with internal and external partners, customers and suppliers
- A willingness to take risks and experiment
- A balanced values-based approach to measuring performance
In a nutshell, having alignment across the organisation can reduce
- Staff turnover
- Absenteeism
- Client loss
- Bureaucracy
- Inefficiency and waste
- Operating costs
… and increase
- Financial success
- Innovation
- Customer satisfaction
- Shareholder value
- Employee satisfaction
- Teamwork
- Internal cohesion,
Examples:
ANZ Bank - employee satisfaction rose from 49% in 1999 to 85% in Feb 2004; a jump of 36% resulting in a corresponding drop in cost to income of 30%, saving the bank millions of dollars. During that time the share price also more than doubled.
One UK-based company (name withheld) was able to identify that its limiting values (such as bureaucracy, hierarchy, confusion and empire building) were costing 13.5 million pounds per year.
Sterling Bank (Texas USA) Developed strategic foci:
- Leader in employee fulfilment
- Leader in customer satisfaction
- Emphasis on training and leadership development
Results:
- Record annual profits for 13 years
- 680% growth since going public in 1993
- Annual return of 32% for the last 5 years.
To find out how our process can deliver huge benefits to your organisation, please contact us for an obligation free consultation.
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